NEW Business development for any industry

Find the B2B accounts that fit. See how they connect.

Describe your ideal customer in plain English. Gaden researches your market, finds every company that fits on the map and the web, verifies each one on its own website and adds it to your account graph with its people, sites, customers and the connections between them.

Any B2B industry U.S. and international markets Every account connected in your graph
1

Brief in plain EnglishYour offer, your market and your ideal customer. Gaden asks for what is missing.

2

A plan you approveSearch terms, submarkets, keep rules and titles. Nothing runs until you say so.

3

Verified accounts, liveEach company is checked on its own website and appears with its evidence and people.

4

Connected in your graphPeople, sites, customers and links to your other accounts, including warm paths.

Why B2B lists underperform

A contact list tells you who exists. It does not tell you who fits.

SHARED DATA

Your competitors bought the same rows

Every team using the same database is calling the same companies with the same titles. The list gives you no advantage, only volume.

NO PROOF OF FIT

Industry codes are not your ICP

A code says "HVAC". It cannot tell a commercial controls integrator from a residential installer. Your team finds out on the call, one company at a time.

STALE BY DESIGN

The market moved after the last refresh

New branches, new plants and new companies reach a database months late. On the map and on their own websites, they are already there.

How it works

From a one-paragraph brief to a verified account list

The same order a strong business development team follows: understand the goal, study the market, agree on the plan, then do the work and show the evidence.

STEP 1

Define your ideal customer

Tell Gaden what you sell, where and to whom. It asks discovery questions until the goal, the market and the ICP are clear.

"Should companies that also do some residential work stay in, if commercial controls is their main business?"
STEP 2

Approve the plan

Gaden researches the market and proposes the searches, places, rules and titles. You edit any part before it runs.

480 map searches · 48 submarkets
Keep: commercial controls
People: owner, operations
STEP 3

Gaden searches and verifies

Every term in every place, plus directories and lookalike companies. Each result is checked on its own website against your rules.

✓ Corvell Building Controls
Comfort Pro Home Services residential
STEP 4

Reach the buying committee

Decision-makers in the order of your titles, with emails matched to the company domain. Export or move straight to outreach.

CSV · your columns
Name, title, email, phone, LinkedIn, why qualified

Account intelligence

Every account arrives with the reason it qualified

Your sales team should not have to trust a score. Each account shows the sentences from the company's own website that meet your criteria, the signals that make it timely and the people to contact, with the status of each email.

  • Evidence quoted from the company's website
  • Exclusions applied only to the main business
  • Emails kept only when they match the domain and the person
  • Saved to your account database and relationship graph

Corvell Building Controls

corvellcontrols.com · Charlotte, NC · 3 locations · 60 to 90 people

88FIT SCORE

Why it qualified

Core business is commercial controls: We design, install and service building automation systems for commercial facilities.
Serves the target buyers: Hospitals, universities and Class A office portfolios across the Carolinas.

Why now

Opened a Raleigh branch this year and is hiring two controls technicians.

Buying committee

Daniel OrtegaOwnerEMAIL VERIFIED
Melissa GrantOperations ManagerEMAIL VERIFIED
Kevin ShawService ManagerPATTERN

Account graph

Every account joins your graph, connected to everything you already know

A list gives you rows. Gaden gives you a map of relationships. Each verified account is saved with its people, sites and customers, and linked to the accounts and contacts from every earlier search.

  • Accounts and sites. Headquarters, branches and facilities, each one its own node.
  • People and roles. The buying committee, and where each person worked before.
  • Customers, partners and lookalikes. Who the account serves and which companies look like it.
  • Warm paths. When a contact at a new account used to work at one you know, the graph shows the connection.

Capabilities

Built for how B2B buyers are really found

ICP DISCOVERY

A brief, not a filter panel

Describe the goal in your own words. Gaden turns it into keep rules, exclusions and titles you can read and correct.

MARKET RESEARCH

It learns how the market talks

Before searching, it studies how buyers describe themselves and which terms find them, so the search matches the market, not a guess.

FULL COVERAGE

Every term, every submarket

A detailed brief is followed exactly. Named target accounts are searched across the whole region.

ENTERPRISE AND SITES

One result per facility

For data centers, plants and campuses, each site is its own account, with the operator and the distance from your location.

BUYING SIGNALS

Lookalikes, triggers and gaps

Companies similar to your best customers, businesses showing growth signals and accounts where a competitor is falling short.

HANDOFF

Ready for outreach

Export in the columns you specify, or send the accounts to outreach from your own mailbox with the evidence attached.

Compare

Gaden and a B2B contact database

A database is useful for looking up a person you already know. Gaden is built to find the companies you do not know yet and prove they fit.

Contact databaseGaden
Where you startFilters for industry code, size and titleYour ideal customer in plain English
How fit is decidedFields someone filled inThe company's own website, checked against your rules
ProofNone attachedQuoted evidence on every account
FreshnessAs of the last refreshSearched the day you ask
CoverageCompanies in the vendor's datasetEvery company on the map and the web in your submarkets
Sites and facilitiesUsually one headquarters recordEach plant, branch or data center as its own result
RelationshipsFlat rows, one per contactAccounts, people, sites and customers connected in a graph
ExclusivitySame rows sold to every buyerBuilt from your brief, for your team

Who uses it

One engine for any B2B market

Manufacturers

Find the distributors, integrators and OEMs that buy your components, region by region.

Sensor maker → HVAC controls integrators, 48 submarkets

Industrial and field services

Map every facility that needs your service and the manager who approves it.

Cooling service → data centers within 50 miles, by operator

Companies entering the U.S.

Build a first U.S. account list with proof of fit before hiring a local sales team.

European supplier → U.S. formwork contractors, top 10 states

Technology and MedTech

Find the practices, labs and operators that match your deployment profile.

Device company → ambulatory surgery centers with 3+ ORs

Professional services

Target firms by what they actually do, not by how a database classified them.

Consultancy → mid-size contract manufacturers in Mexico

Recruiting and staffing

The original Gaden mode: find the companies near you that are hiring, and who signs.

See recruiting mode →

Questions from sales and growth teams

How is Gaden different from a B2B contact database?

A contact database sells the same rows to every buyer and cannot tell you whether a company fits your offer. Gaden searches for your ideal customer at the moment you ask, checks each company on its own website against your criteria and keeps the evidence. You get fewer rows, and each one comes with the reason it qualified.

What do I need to give Gaden to start?

A description of what you sell, the market you want and who buys it. Gaden asks for anything missing. If you already have a detailed brief with search terms, submarkets, exclusions and priority titles, paste it in and it is followed exactly.

Does it find enterprise accounts or only small businesses?

Both. Enterprise companies have plants, branches, offices and data centers on the map like any other business, and Gaden also searches industry directories and the web. In facility mode each site is its own result, with the operating company and the distance from your location.

How does it verify that a company fits my ICP?

It reads the company's own website and tests it against your keep rules and exclusions. The verdict keeps the sentences that support it. An exclusion only removes a company when it describes the main business. A company that cannot be verified is marked possible, not qualified.

What is the account graph?

Every verified account is saved with its people, sites, customers and lookalike companies, and linked to the accounts and contacts from your earlier searches. When a contact at a new account used to work at a company you already know, the graph shows that connection, so your team can start with a warm introduction instead of a cold message.

Which industries and markets does it work for?

Any industry that sells to other businesses: manufacturing, industrial services, contractors, distribution, technology, medical technology and professional services. It searches in the United States and other countries, in the local language.

Where do the accounts go after the search?

Every qualified account is saved to the Leads Database and the account graph with its evidence and people. You can export it as a CSV in the columns you asked for, or move it straight into outreach from your own mailbox.

Describe your ideal customer. Get the accounts that fit.

Start with one paragraph about your offer and your market. Gaden does the research, the search and the verification.